The Town of Chapel Hill has debuted a new logo and town website, chapelhillnc.gov, amid a branding overhaul. The new logo depicts a stylized tulip poplar on rolling hills.

“With this new website, we’ve created a more user-friendly experience for all who visit our site,” said Susan Brown, the town’s Director of Strategic Communications and Engagement. “Data shows that most often folks come to our site to complete tasks and find services. Now, the most requested tasks and most used services are front and center on our homepage.”

While the new site is live, the town says it will continue to be a “work in progress” as staff email addresses are updated with the new domain and more content is added, curated and edited.

The town says the new logo featuring the tulip poplar represents “both our community’s growth as well as our roots.” The town worked with Carrboro Creative design firm to create the new logo and branding.

“This brand serves connection, awareness, and trust with the community members we serve,” said Brown.

The tulip poplar logo replaces the former town seal, which depicts Athena, the Greek goddess of wisdom, within the local government’s branding kit. The Athena design was officially adopted by the Chapel Hill Town Council in 2005, though the design had been in use since the 1930s. It will remain the official town seal, as only the town council has the power to replace the seal — but the new logo will be used with town branding moving forward.

 

Featured image via Town of Chapel Hill

Chapelboro.com does not charge subscription fees, and you can directly support our efforts in local journalism here. Want more of what you see on Chapelboro? Let us bring free local news and community information to you by signing up for our newsletter.

Related Stories
‹
Chapel Hill Police Investigating 'About 60' Vehicle Break-Ins Early Saturday Morning
The Chapel Hill Police Department is investigating a spike in vehicle break-ins around town early Saturday morning. Police reported “about 60” break-ins which occurred between 3 a.m. and 4:30 a.m. along major routes like Martin Luther King, Jr. Boulevard and Raleigh Road. Most of the break-ins reportedly happened in hotel and apartment complex parking lots, […]
What's Open or Closed on Labor Day? Holiday to Impact Local Government Services
Monday marks the observance of Labor Day, which is meant to celebrate the contribution of workers and employees across the United States. With that, the local governments in Orange County will be giving many of their employees the day off, which will affect certain local government services. Ahead of the holiday on Monday, Sep. 7, […]
3 Juveniles Arrested Following Series of Chapel Hill Vehicle Break-Ins
Three juveniles are facing charges following a series of vehicle break-ins in Chapel Hill Tuesday. In a release, the Town of Chapel Hill confirmed the break-ins occurred between 9:30 a.m. and 10:30 a.m. in two areas: Franklin Street and Estes Drive Martin Luther King Jr. Boulevard and Weaver Dairy Road The town release says officers […]
Chapel Hill Moving Forward with Plans for New Fire Station, Affordable Housing Development
The Town of Chapel Hill is “moving ahead” with plans to build a new Fire Station 4 and make room for an affordable housing development, both at the intersection of Weaver Dairy Road Extension and Martin Luther King Jr. Boulevard, according to a release shared Thursday. The current Fire Station 4 is more than 40 […]
Chapel Hill Shares LUMO Draft, Which Could Reshape Development Standards and Housing Types
After nearly a decade since Chapel Hill first launched plans to rewrite its land use management ordinance, or LUMO, a draft has arrived.
Celebration of Independence Day to Alter Local Government Services in Orange County
The celebration of Independence Day on Friday, July 3 and Saturday, July 4 will affect several local government services in and around Orange County. Here’s a look at what typical services will and won’t be happening during the weekend: Town of Chapel Hill All Chapel Hill administrative offices will be closed Friday, July 3, as […]
Juneteenth Holiday to Affect Local Government Services Around Orange County
Across the country on Friday, Black Americans and communities will celebrate Juneteenth — the national recognition of when the final slaves were freed in the 19th century and of African-American culture. As a holiday, government services around the Orange County community will be affected on June 19 and the surrounding days. Here’s what residents can […]
'Professionals Behind the Wheel': Chapel Hill Transit Competition Challenges and Celebrates Its Operators
Chapel Hill Transit held its annual roadeo competition this past weekend, where operators showed off their skills in a timed obstacle course.
Photo Gallery: Chapel Hill Transit Roadeo 2026 Competition
The Chapel Hill Transit system held its annual Roadeo competition among its bus operators to see who could best navigate an obstacle course.
Chapel Hill Announces Adjusted Hours for Indoor Recreational Facilities and Centers
A difficult financial landscape is causing both residents and our local governments to tighten their budgets. In Chapel Hill, the town’s Parks and Recreation Department is adjusting its facilities hours – which helps keep costs more efficient, but leaders say also addresses bigger goals of the parks crew. The updates, as announced on Monday, shift […]
›