The Orange County Board of Commissioners has unanimously approved a new county slogan — “Around the Corner, Ahead of the Curve.”

The slogan will be placed on a new county interstate sign and will replace the former slogan “You’ll Be A Fan For Life.”

“We heard from many people who said ‘if you’re looking at that sign that says Around the Corner, Ahead of the Curve, it makes you want to pull off and ask more questions,'” said Laurie Paolicelli, executive director of the Orange County Visitor’s Bureau.

The board’s decision is the culmination of months of work that included resident submissions and public input on their favorite slogans.

“By week one, we had 270 suggestions.” said Jan Bolick, general manager of WCHL, which was a sponsor for the slogan contest. “By week eight, we had 892. We were thrilled by the participation and the enthusiasm and the interest.”

Of the hundreds of submissions, the county received a wide range of options, from vulgar to funny, including one submission that read “Orange You Glad We Didn’t Say Banana.”

But the commissioners went against the public favorite, “Visit Today, Stay For Life.” The slogan received the most votes, nearly 100 more than the new slogan, but commissioner Mark Dorosin explained why he voted against the popular opinion.

“‘For Life’ also has an incarceration quality,” he said. “It’s like you can never leave. It’s like The Village.”

The commissioners also voted to change the graphic on the sign from the county seal to the county logo.

The new sign will be placed in the same location as the current sign, on I-40 at mile marker 269, heading west.

Related Stories
‹
Conversations We Need To Have: Voter Registration Drive with O.C. Chief Civil Rights Officer Paul Slack
Orange County Chief Civil Rights Officer Paul Slack joined 97.9 The Hill's Andrew Stuckey on Monday, August 10. He discussed recent work his office has been engaged in, discussed some recent plans and activities, and looked ahead to upcoming events in Orange County.
Orange High's Jason Johnson Reflects on National Principal of the Year Award and Returning to School
Orange High School Principal Jason Johnson added another accolade to his growing number of recognitions for his work with the school.
Orange County Arts Commission, Philanthropy Organization Debut Unified 'ArtsOrange' Brand
The Orange County Arts Commission and the Orange County Arts Alliance recently came together as one unified brand.
The Morning News: Rani Dasi, Faith Hedgepeth, and Bobby Petrino
In today's news: Rani Dasi discusses her impending move from the CHCCS school board to the Orange County Board of Commissioners.
Rani Dasi Prepares to Close Chapter of CHCCS Leadership, Take On County Commissioner Role
Rani Dasi visited 97.9 The Hill for an exclusive interview about her appointment, her legacy during three terms on the school board, and more.
On Air Today: Orange County Commissioner-Elect Rani Dasi
Orange County Commissioner Select and outgoing Chapel Hill Carrboro City Schools Board Member Rani Dasi joined 97.9 The Hill's Andrew Stuckey in studio on Thursday, July 30. She discussed her recent selection to fill a term on the Orange County Board of Commissioners. She talked about her legacy on the school board, why now seemed like a time to make the move, what her priorities are for the Orange County Commissioners, and more.
Orange County: Welcoming Rani Dasi, Consent Agenda Items, Eno Arts Mill
Chair of the Orange County Commissioners Jean Hamilton spoke with 97.9 The Hill's Andrew Stuckey on Wednesday, July 29, discussing county news and events. She talked about the appointment of Rani Dasi to the board of commissioners, the strengths Dasi brings to the role, and her take on the process of naming a replacement. She also went through a few items from the consent agenda at Tuesday's board meeting, discussed the reopening of the Eno Art Mill, and more.
Red Cross Declares Blood Crisis: Here's Where You Can Donate Locally
The American Red Cross is calling for immediate blood donations, declaring a national blood crisis for the second time in history.
Orange County Board of Commissioners Unanimously Votes for Rani Dasi to Fill District 1 Seat
Rani Dasi is poised to join the Board of Orange County Commissioners this summer, earning a short-term selection by unanimous vote.
Orange County Issued Tornado, Thunderstorm Warnings As Storm Cell Rolls Through Piedmont
UPDATE: Hillsborough and Rougemont in Orange County are under a tornado warning through at least 9 p.m., says the National Weather Service. Tornado Warning continues for Hillsborough NC until 9:00 PM EDT pic.twitter.com/G2JMfYgKJF — NWS Raleigh (@NWSRaleigh) July 29, 2026 Below is our original story. Central and southern Orange County is under a tornado warning […]
›