Trending today: a sponsorship deal between the Big 12 and Monster Energy, giving Monster Energy naming rights to the Big 12’s football and basketball schedules. Aaron and Michael Koh (filling in for Victor) speculate on what that’s going to mean for other conferences like the ACC: what gaudy sponsor patches are going to show up on UNC jerseys in the coming years? (Also, Aaron and Michael complain about generic corporate names for sports stadiums, with one notable exception: Aaron’s got a soft spot for Detroit’s Comerica Park, for one very good reason.)
Want to know what folks are talking about on social media? Every weekday on 97.9 The Hill’s “This Morning with Aaron Keck,” Victor Lewis scours the Internet for the day’s top trending stories, from weird news to wacky crimes to odd business ventures and everything in between. Click here to listen back to all our past What’s Trending segments – and tune in to “This Morning” on 97.9 The Hill every weekday at 7:45 to hear What’s Trending live on the air.
You can also listen to “This Morning with Aaron Keck” on Spotify. Click here to follow Aaron and listen to all his segments, from local news to fun features to hard-hitting interviews.
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